2005-06 Best of the Best
"Informing Today … Ensuring Tomorrow"
Ada High School
Ada, Oklahoma
Project sponsor: Krystal Joplin
Ada High School’s “Informing Today … Ensuring Tomorrow” project resulted in a significant increase in seat belt usage and driving at safe speeds.
The Ada Project Ignition team created the Oklahoma Student Alliance for Smart Driving, which supports safe driving campaigns within schools. Campaign messages are even being used in the Oklahoma House of Representatives to help increase seat belt fines.
The team created a video, billboards, a television commercial, radio PSAs, posters, pens, and key chains. They hosted assemblies and emotional reenactments to help get the message out to schools and a university that joined their alliance. District judges have integrated Ada’s video into the punishment for all DUI offenses.
The students also hosted a safe driving summit for schools that joined their alliance to discuss key issues. The team attended the State Farm Youth Summit in Washington, D.C., to share their story on a national level.